BlueCoast Media Group

EXPERTS:  Promotes You as a Thought Leader

Have you Googled yourself lately? Do you show up on searches on topics in your area of expertise? Many professionals realize they need to be published, both on their own sites and in heavily trafficked media sites. You have the knowledge but not the time to write. We are professional writers with access to place your columns in targeted media.

EXPERTS combines our collective talents to provide you or your organization with quality brand recognition and establish you as a prominent thought leader in your field. It has the added benefit of making you and your company display prominently in search results.

What is EXPERTS?

EXPERTS is a program that creates expert commentary and insight for professionals who want fresh content for their Web sites and newsletters, an effective way to communicate with customers, or reach targeted audiences through media publications. Attorneys, accountants, engineers, financial planners and advisors, medical professionals and anyone who wants to enhance their business will benefit.

The mass media is changing dramatically. As it transforms to the online format, media sites are hungry to publish expert reader-submitted entries but can only use those that follow journalistic guidelines. We employ professional journalists to make your information highly readable. And using our industry relationships, we’ll place your articles again and again in front of viewers interested in your expertise.

 Search engine optimization

Busy editors don't always have time to add search aids to their content management systems. Every BlueCoast product is already metatagged for easy cut and paste by the editors into their systems.

We’ll do the work for you at a rate you can afford.

You get a better return on investment by focusing on your business; it’s what you do best. With your guidance, we’ll research, write, edit and place your professional article or column locally, nationally, or internationally in the general media, trade, or professional periodicals through our extensive network of media relationships. Our searchable database of print and online media contains 500,000 individual contacts at 150,000 publications, allowing us to place your article with publications that focus on your target audience.

Most advertising receives a typical response rate of 1- to 3 percent and is seen by a general, rather than targeted, audience. EXPERT columns, written in a bright, informative way, based on your guidance, give instant third-party credibility and a much higher level of engagement with your readers.

EXPERTS is a cost-effective way to make the best use of your time – and marketing dollars. Not only can you use your columns in the mass media, you will be building a library of information for your website and professional use as well as increasing your visibility with Internet search engines like Google.

Please contact us for more information:

keith@bluecoastmediagroup.com